To challenge stereotypes and engage younger audiences, 50 Megumi continues its partnership with ambassador Charlene Choi. Through a video series, we highlight the importance of hair nourishment for young women in a lifestyle-focused and socially engaging manner. Addressing concerns like hair damage from frequent style changes and hair thinning, the videos mimic the browsing habits of our target audience. With a focus on effectiveness and key ingredients, the series aims to educate and establish a stronger connection with consumers.

#tvc #online

Created at Sunny Idea